If you’re a Pilates or yoga studio owner, you know that first impressions matter. It’s the reason why you put so much care and attention into crafting your physical space. But here’s something to consider: in most cases, your studio isn’t where people first connect with your brand. It’s rather online, on your website – when they check your schedule, browse your classes, and try to get a feel for your studio. So shouldn’t that be the place where you make a strong first impression, too? When someone lands on your website, they should feel the same way they do when they walk into your space: calm, welcomed, and inspired to move. On top of that, it should be easy for new clients to find what they’re looking for, get in touch, and book a class without any hassle.

That’s why I’m so excited to introduce something that’s been quietly in the works behind the scenes at Studio OAX: two brand-new website templates, crafted with the needs of you, Pilates and yoga studio owners, in mind.

No More Unstructured Websites

As someone who spends a lot of time on the mat and the reformer, I’ve had more than my fair share of frustrating experiences trying to book classes online. Unstructured websites, unclear class schedules, and clunky mobile experiences don’t just frustrate clients, they drive them away. And as a designer, I knew there had to be a better way.

So I built it.

These templates were born out of a desire to simplify the web design process for studio owners while maintaining a strong sense of brand identity. Each template combines thoughtful branding, a clean layout, intuitive navigation, and the flexibility to grow your site along your studio does. 

All templates are built in SHOWIT, a powerful drag-and-drop platform that requires zero coding knowledge. That means you can update your schedule, add new classes, or tweak your copy any time you want, without needing a developer on speed dial.

Why Our Pilates Studio Website Templates Are Different

Let’s be honest – there are hundreds of website templates out there. So why choose Studio OAX?

Here’s what makes these different:

• Designed with Wellness Studios in Mind: I made it my mission to not design generic templates. They were designed specifically for yoga and Pilates businesses, meaning they include all the key features your studio needs (think: class schedules, pricing, teacher bios, booking integration).
• Branding-first Approach: Every template comes with a branding foundation that can be adapted based on your studio’s branding. So even if you’re just building your business, your visual identity will feel professional right from the start.
• Mobile-Optimised: Your clients are booking on their phones. These designs are not only mobile-friendly – they’re mobile-optimised, meaning every detail is adapted to small screens.
• No Tech Stress: Built in SHOWIT, these templates are incredibly user-friendly. You don’t need to know how to code, and you won’t need to call in a developer every time you want to make a change.
• Seamless Booking Integration: I’ve partnered with Momence and Bsport, two of the best booking systems for wellness brands, to ensure your scheduling tools integrate smoothly. If you opt for template customisation or custom web design, I’ll take care of that part for you.

How To Work With Me

There are three ways to work with me on your Pilates studio website:

1. Template Only
   • Perfect for the tech-savvy or design-inclined. You receive the full template and take care of customising, uploading content, and connecting your booking system.
2. Template + Customisation
   • I take the base template and tailor it to your studio’s branding, tone of voice, and specific needs. I also handle booking integration and help set up your domain, SEO, and mobile optimisation.
3. Custom Web Design
   • For studios looking for a completely bespoke experience, I offer full custom design from the ground up. This includes deep brand strategy work, unique visuals, and custom-built pages that reflect your studio’s energy and ethos.

The two latter options include:

• Custom Branding
• Website Development
• Mobile Optimisation
• Booking System Integration
• SEO Basics
• Domain Set-Up Support
• Website Copy Templates
• Launch Support
• Access to a SHOWIT Video Tutorial Library

You can DOWNLOAD OUR PRICING GUIDE for more information.

Why Hiring a Designer Might Be the Smart Move

DIY can be tempting and in some cases, it works. But many studio owners underestimate how much time, decision-making, and troubleshooting is involved in customising and launching a site on their own.

Here’s why hiring a designer can save you time (and sanity):

• Expertise Saves Hours: I know the ins and outs of building wellness-focused websites. What might take you weeks to figure out, I can do in a matter of days.
• Your Energy Matters: Your time is better spent doing what you love – teaching, connecting with your students, and growing your studio. Let me handle the backend while you focus on your front-facing magic.
• No Guesswork: With a designer on your side, you don’t have to second-guess your decisions. I’ll guide you through the process, making sure everything from fonts to booking flows works together seamlessly.
• Polished from Day One: You only launch once. Make sure that first impression is a good one. Investing at the start will save you money in the long run.

Let’s Build Your Pilates Studio Website Together

If your current website just doesn’t feel right, is not leading to the bookings you were hoping for or if you don’t have one yet at all – this is your moment to change that.

I am here to help you:

• Leave a great first impression online
• Attract more students
• Streamline bookings
• Align your digital space with your studio’s mission
• Through the time-consuming process of building your online home

Are you ready to get started?

Explore all our offers HERE or GET IN TOUCH for a chat about what would work best for your studio.

Your digital studio doors are about to open and I can’t wait to help you welcome people in.

With love,
Lara